The 2021 Xiamen International Optical Fair Press Conference was held in Xiamen on 20 January. Deputy Director General of Xiamen Municipal Bureau of Commerce and Director General of Xiamen Conference and Exhibition Bureau Chen Haoying, Deputy Director General of Xiamen Municipal Bureau of Industry and Information Technology Deng Jianhua, Vice President of Xiamen Optical Association Lin Yongning and Deputy General Manager of Xiamen Jinhongxin Exhibition Co., Ltd. Zhou Yangcai, attended the press conference. The conference was presided over by Chen Xijin, Office Administrator of Xiamen Convention and Exhibition Promotion Center.

The 2021 Xiamen International Optics Fair (hereinafter abbreviated as "Xiamen Optics Fair") will continue to leverage the advantages of brand exhibition and deeply integrate the resources of glasses industry. It will be held at Xiamen International Convention and Exhibition Center during November 25-27, 2021. The exhibition scales more than 50,000 square meters and set 2,500 international standard booths, is expected to gather 800 well-known eyewear brands at home and abroad, attracting more than 30,000 professional visitors.

The 2020 Xiamen Optics Fair was held at the Xiamen International Convention and Exhibition Center during December 3-5, 2020. The exhibition area was 25,000 square meters with 1,200 international standard booths. The exhibition hall was divided into brand exhibition area and retailer service exhibition area. The categories of exhibits covered finished glasses, lenses, spectacle frames, instruments and equipment, accessories, design and display, retail stores franchise etc. According to statistics after the exhibition, last exhibition attracted more than 15,000 professional businessmen, and 30,000 visitors. The 2020 Xiamen Optics Fair has been well received by many exhibitors and professional visitors and produced favorable comment.

The 2021 Xiamen Optics Fair is under the guidance of Xiamen Municipal Bureau of Industry and Information Technology and Xiamen Conference and Exhibition Bureau, hosted by Xiamen Optometric & Optical Association and Xiamen Conference and Exhibition Group Inc., and organized by Xiamen Jinhongxin Exhibition Co., Ltd. With the purpose to "boost Chinese brand and set up service platform for optical retailers", Xiamen Optics Fair will interpret the new development trend of the optical industry in a all-round and multidimensional manner. Six highlights of this exhibition will be presented.

The 2021 Xiamen International Optics Fair will build a high-end business platform for the industry to release new products of the year, extend brand advantages and capture development opportunities with a larger scale, richer resources and more professional services, so as to promote the sustainable development as well as innovation and upgrading of the industry.